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Importante Australia

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IMPORTANTE AT LIFE IN STYLE

Pay us a visit and discover our S/S 25-26 collections at Life InStyle Melbourne.  Thu 31 Jul – Sun 3 Aug at the Royal Exhibition Building Stand 2016 at the main aisle. Hope to see you there!

SS25-26 COLLECTIONS

BOOK YOUR APPOINTMENT

(wholesale only)

Connecting makers of meaningful pieces with people who appreciate them

We travel the world in search of exceptional slow fashion and accessories — handpicking collections that blend timeless style with inspiring stories. Each piece in our curated selection reflects our commitment to quality, sustainability, and craftsmanship — available exclusively through selected retailers across Australia & New Zealand.

timeless designs

THE LABELS & ARTISANS WE REPRESENT

Importante

Curated Artisan Labels from Europe

We partner with labels that share our commitment to quality, craftsmanship, and sustainability - ensuring every piece is made to be worn, loved, and kept for years to come.

Our relationships are long-term and personal. We’re inspired by the people behind each label, and we proudly support their passion for creating beautiful, unique, and timeless designs.

Stockists

We support our stockists with product training, brand education, marketing guidance, and after-sales service — ensuring each label is represented with care and confidence.

Our goal is to make the process seamless for both our partner brands and retailers, while building strong, long-term relationships.

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A curated selection of fashion & accessories with a story.

from europe to australia & new zealand

get in touch

Are you a retailer looking to stock our artisan European labels? We’d love to hear from you.

Or, if you’re a brand seeking representation in Australia and New Zealand, we’re always open to new partnerships.

Agency distribution

We manage everything — from importation and logistics to warehousing, inventory, invoicing, and delivery — making the process smooth and stress-free for both our labels and stockists. We also craft tailored marketing strategies for each brand, highlighting their unique strengths and aligning them with the local market to help them thrive in Australia and New Zealand.

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CONTACT US

OUR Blog

Sanctamuerte
Sanctamuerte

Sanctamuerte

Sanctamuerte is an Italian label focused on thoughtful design and high-quality materials. Each piece combines natural fabrics such as linen, silk, denim and suede to create textural depth and relax...

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Simple Ways to Build Meaningful VIP Experiences for Your Clients
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Simple Ways to Build Meaningful VIP Experiences for Your Clients

Building strong relationships with your most loyal customers is one of the most effective ways to grow your business. In this post, we explore practical and meaningful ways to identify your VIP cli...

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Interior design maven and collector of all things vintage: Meet Lynda Gardener
ambassador

Interior design maven and collector of all things vintage: Meet Lynda Gardener

Interior stylist, hotelier and lifelong vintage collector Lynda Gardener shares her journey from renovating her first holiday home in Daylesford to curating a portfolio of beautifully designed acco...

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